Case studies Blog About Contact Request a Demo
An armchair in a sunlit room, configured on a tablet with fabric swatches

Industries · Home furnishings

Make an emotional connection and buy with confidence.

How do you convince someone to buy premium home furnishings online? Let them explore every option in 3D and you make an emotional connection. Add the ability to see it in their own home, and it all comes together to unlock the confidence to buy.

Request a Demo See it in action

The challenge

Buying home furnishings is more than choosing a product.

Customers begin with price, design, fabric and finish, but most importantly, how it will look and work within their home. Static product pages often leave too many of those questions unanswered.

How will it actually look?
Staged lifestyle images look amazing, but leave customers wondering if it really looks like that. Plattar lets them explore finishes, materials and configurations interactively, and creates studio-quality pack shots of every variant.
Will it fit?
The true size of a sofa, dining table or bed is hard to judge from a photograph. Plattar lets customers see products at true scale in their home through WebAR.
Will it work in my space?
WebAR places products directly into the customer's own room, so they can see how a piece looks with their floor, walls and other furniture.
How will the whole room come together?
Room planning lets customers build and arrange their space, experiment with combinations and see the complete room before they buy.
A shopper placing a sideboard in their room with AR on a tablet

Configurator

Show customers exactly what they're choosing.

When a product comes in an almost limitless number of fabrics, finishes and colours, a swatch or thumbnail isn't enough. Plattar brings your entire furniture catalogue to life.

A three-seater sofa in olive green fabric in a live 3D configuratorA three-seater sofa in olive green fabric in a live 3D configurator

Loading the live configurator

A live Plattar configurator for a premium sofa range. Choose the fabric, size and design, turn it in 3D and see it in your room.

See it on every device

The Berkowitz Carlis armchair configurator on a tablet, a laptop and a phone
One sofa shown in many fabrics

Visualise your entire range

Every fabric, finish and colour, explored in 3D. Bridge the gap instead of asking customers to imagine their choice from a swatch.

A furniture configurator across devices

Furniture configurator

Customers build the exact piece they want: finish, colour, size, layout, features and accessories, every change in photorealistic 3D.

An armchair placed in a room with AR on a phone

View at Home

One tap puts a true-to-scale product into the customer's own room, with no app to download.

A cushion inspected in AR

Explore every detail

Get up close to materials and construction, the details static photography can't fully communicate.

Planning a room on a tablet

Plan the room

Add sofas, tables, chairs, beds, rugs, lighting and accessories, then arrange them into a room that works.

The same armchair rendered in three fabrics

Photography of every variant

Pack shot rendering creates studio imagery across every fabric, colour, size and configuration, without a shoot for each one.

Trusted by

Trusted by furniture and homewares brands.

Plattar has powered 3D and AR product experiences for leading brands for years, and is part of the Blippar group, the pioneer of augmented reality since 2011.

  • Brosa
  • Bedshed
  • Snooze
  • Cooper Co
  • Harry The Hirer
  • Berkowitz
  • Human Touch
  • Shadowspec
  • Fenton Fenton
  • Mackenzie Willis
  • Rj Living
  • Hommey
  • Design Concepts
  • Spa World

Agentic-native

Ready for the AI shopping assistant.

Shoppers are starting to ask AI assistants to find the right sofa, in the right fabric, at the right size. Plattar makes your catalogue something those agents can read and act on.

1

Your range, readable by agents

Plattar's secure agentic layer exposes your products, fabrics, finishes, dimensions and rules as actions you allow an AI agent to use, so it can configure a valid piece and send the shopper back to buy from you.

  • WebMCP
  • Product rules
  • Availability
  • View at Home
2

Connected to your business

Configured orders flow straight into the systems you already run, so the chosen fabric and size never need re-keying.

  • Shopify
  • ERP
  • Order management
  • Pricing

WebMCP is one example: an emerging open standard that lets a website declare what it can do to AI agents. Plattar supports it from day one.

Brosa

Up to 400% higher conversion with View at Home.

Brosa gives customers every colour and configuration in 3D, and lets them place it in their own home before they buy.

“Thanks to Plattar, customers can see all their furniture options and gain a true picture of what a product will look like in their home. The visual assets we've created brilliantly showcase the quality of the materials and craftsmanship, and allow our customers to browse every colour and configuration so they are sure they've made the right decision when they purchase. Our team saw up to 400% higher conversion in online purchases for products with the “View at Home” option enabled!”

Rushabh SanghaviChief Commercial Officer, Brosa

“With a catalogue our size, the hardest part is giving someone a sense of scale and proportion from a photo. The 3D and AR viewers sit alongside our existing photography and let customers look at a product properly before they hire it. Being able to add and update products ourselves is what makes it workable at our scale.”

Shaun JarvieHarry the Hirer

Built for home furnishings

Bring every piece to life.

Give customers a more engaging way to explore your furniture range, understand the differences between products and see how each piece will work in their space before they buy.

Plan the room. Not just the product. Let customers combine products, experiment with layouts and see how the complete room comes together.

Request a Demo

Plattar. Simple monthly fee. No locked-in commitment period.